Content Curation: Elena Verna discusses 'Product-led Growth' with Lenny Rachitsky on Lenny’s Podcast

Elena talks about why product-led growth is the future and it’s time for everyone to actively start thinking about it.

This conversation is a crash-course and packed with wisdom.

Here are some of the things you can learn from this episode -
→ How B2B Product landscape is changing
→ Is a Product-led approach similar to Bottoms-up
→ Product-led or Sales-led growth: what should you choose
→ What is Product-led Sales
→ Freemium is better than Trial
→ What to include in your Freemium model
→ When should a startup hire for a growth person
→ How can one approach growth for their company

14 Oct 2022

Keywords
ProductLedGrowth
PLG
Pocast
Content Curation
Growth
Content
Elena Verna
Lenny Rachitsky
Startups
Product
B2B
SaaS
Knowledge

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