I wrote a 3-email sequence for Meesho launching a new collection. 

Target Audience Budget-Conscious Fashion Lovers, Online Shoppers & Trend Followers, Meesho Resellers & Small Business Owners, Fashion-Savvy Women in Tier 2 & 3 Cities, Impulse Buyers & Discount Lovers.

Goal: Drive excitement and increase early sales through a well-crafted email funnel.

Key Focus: Brand voice, engaging subject lines, personalization, and strong CTAs.

Time taken : 40 minutes

20 min brainstorming.

Rest 20 min writing the emails.

Why will these emails work? 

This audience is highly engaged, price-sensitive, and trend-conscious, making them perfect for Meesho’s affordable yet stylish fashion collections. Their love for exclusive deals, influencer trends, and budget shopping drives quick purchasing decisions, boosting early sales!