Assignment Brief: Create a 10-day content calendar for a wedding decor event company that caters to premium customers + list minimum 5 content buckets for same 

Platform: Instagram

Tools used: Chat GPT + Google sheet. 

What I did?

With my experience in the event industry and my social media strategy skills, I created a mind map to identify what does an event decor company does along with elements of a social media strategy. 

This particular event company is an expert in luxury wedding designs. So I laid my focus there. 

I had 4 major content pillars:

• Awareness
• Attraction
• Authority
• Action

Out of these pillars I created 7 content buckets:

• Transformation
• Client Stories
• Testimonial
• Decor trends
• Behind the Scenes
• Wedding of the month / Quarter / Half year / year
• Listicles

Basis the content pillars I created a 10-day calendar with idea - format - sample copies. 

Though these ideas are for Instagram, they can also be used for YouTube and blogs. 

PS: I don't have insights to share as this is a sample calendar. In case you wish to use it, go ahead and share your insights with me, I will be grateful. :)