This project was created as a job assignment for Verity Media. The objective was to create a fully AI-generated UGC-style product advertisement for a protein bar brand in a 9:16 vertical format.

I created the AI influencer/creator, generated the required UGC scenes and product visuals, and handled the complete edit. My role included AI creator generation, AI-generated visuals, video editing, captions and on-screen text, pacing, and shot selection.

The main creative goal was to make the video feel like genuine social-media UGC rather than a polished traditional advertisement. I focused on a strong opening hook, quick but natural cuts, clear captions, realistic product presentation, and consistency in the AI-generated creator.

I intentionally avoided heavy effects, excessive transitions, and over-designed sound so the content would feel natural and relatable. The goal was for it to feel like a real person sharing a product recommendation, without making it feel overly promotional or obviously like an ad.

Tools used: AI generation tools + Adobe Premiere Pro

Time taken: Around 6–7 hours.

This was completed as part of a job application assignment for Verity Media.