Objective

To produce authoritative, SEO-driven accounting industry content that educates CPAs, accounting firm owners, and finance professionals. The goal is to strengthen MYCPE ONE’s position as a trusted partner for CPE education and outsourced accounting staffing, while driving engagement, generating leads, and building industry authority.

Scope of Work

1. Content Research & Strategy

Deep research on accounting workflows, CPA regulations, CPE requirements, firm operations, and outsourcing models.

Competitor auditing: Becker, McKissock, PES CPE, YellowBookCPE.

2. SEO-Optimized Blog Writing

Writing long-form blogs (1,200–2,500 words) focused on high-intent keywords for CPAs, bookkeeping firms, and accounting practices.

Creating how-to guides, comparisons, checklists, and industry insights.

3. Industry-Specific Content

Explaining complex topics such as CPE credits, accounting firm M&A, offshore staffing models, AI automation, and virtual tax support.

Maintaining accuracy aligned with AICPA, IRS, and the US CPA industry standards.

4. Lead-Generation Support

Creating conversion-focused content (checklists, “how to choose” guides).

Writing content that aligns with MYCPE ONE’s offshore staffing service positioning.

Tools Used

Google Search / AICPA / IRS sources

Grammarly

Google Docs

Industry reports (Deloitte, PwC, QuickBooks, Xero)

YouTube accounting interviews for practical insights

Click on the links below to check out the work:

7 Ways Blogging Drives Lead Generation for Accounting Firms

Email Marketing for Accounting Firms: How to Attract and Retain Clients (2025)

Guide to Hiring a Virtual Tax Accountant in the Philippines

Outsourced Bookkeeping Services: The Complete Guide for Small & Mid-Sized Firms

AI in Accounting: Pros and Cons of Using ChatGPT in Financial Workflows