Build the Product Vision, Product Roadmap - Axioms, Epic Roadmap, Feature roadmap for Actyv.ai
Conceptualized and launched SaaS platform for B2B segment which resulted in 80% reduction in manual tasks
Headed building the Actyv’s IPL branding app, by working with cross functional teams which resulted in gaining a traction of ~6Mn on social media and 50% increase in SME customer base.
Headed UI/UX team to provide the best user experience, worked on Figma to build 50% action based intuitive screens
Worked closely with Data Science team to build exhaustive product algorithms and add value to SaaS + BNPL platform.
Headed building the BNPL product construct with user pain point analysis, exhaustive research and building rules
Owned metrics that quantified business, product success and also improved and evolved the product in agile fashion
Headed building campaign based android product. Performed weekly analysis of the customer journey map to modify the existing journey to bring scalability and incorporate the same in product roadmap
Identified necessary API’s required for the product and performed extensive international competitive analysis
Aligned the Entire Actyv.ai team with the products and headed the roadmap development.
Strong hold on backlog and its monitoring which aligns with product strategy and revised roadmap accordingly.
Performed Sales and Business development activities as an additional task to grow Actyv’s Customer Base
Defined processes for Actyv.ai- clearly assessed engineering, design, customer facing analytics and scheduled tradeoffs
