Tasks:
1. Make a social media strategy for Shopsy
- Content Strategy with content buckets (Instagram)
 - Three post concepts (Instagram)
 - 3 Reel Scripts, one of which should focus on a trending topic. (Instagram)
 
2. Design a Youtube-first campaign for Manyavar to drive trust in the brand against the competitors.
- Come up with two IP ideas for Youtube
 - Please mention in detail your thought process for choosing those particular ideas
 - Who will be the hosts for these videos?
 - What would be the visual treatment for these videos? Provide references for the same.
 
Tools: Notion, Figma, Google Docs
Timeline: 48 hours
Project Type: Hiring Assignment
Brief from Owled Media
                         
                        
                        
                        
                        
                      
                        
                        
                        
                                                
                                                            
                                    Keywords
                                    
                                                                        
                                                                                    creative strategy
                                                                                    social media marketing
                                                                                    content strategy
                                                                                    youtube campign
                                                                                    scriptwriting
                                                                                    reels
                                                                                    instagram