Redesigned the one-pager website for Ergo (YC W25), focusing on improving clarity, navigation, and visual hierarchy. Streamlined the layout for a more modern and conversion-driven experience.
Highlights:
1. Conducted a detailed analysis of the existing website’s strengths and weaknesses.
2. Created a PRD and outlined key improvement areas.
3. Created wireframes, a moodboard, and a structured design system.
4. Designed a cleaner, more engaging layout with improved content flow and CTA placement.
🔗Read the full case study here: Medium
10 Mar 2025
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