Email copy sequence for a marketing automation SaaS.

Flowspark is a B2B SaaS platform that helps small startups automate email marketing, track leads, and optimize campaigns- all in one place. It offers a 14-day free trial with access to premium features.

The Challenge:

FlowSpark offers a 14-day free trial. Most users sign up out of curiosity but don’t explore the product deeply. The product is powerful but the learning curve feels intimidating.

As the copywriter, I was asked to write an email sequence to guide trial users, build trust, and encourage upgrades by Day 14.

10 Aug 2025

Keywords
Copy Writing
Email Copy
Strategy

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