High Converting | Instagram Carousal | Healthcare
Ortho Clinic – Social Media Case Study
Objective
Create a high-converting carousel for a new local doctor to drive patient calls and appointments.
Timeline
Completed in 2 days (concept → design → final delivery).
Scope & Execution
Designed a conversion-focused carousel from scratch
Structured content to guide users: problem → awareness → solution → action
Focused on local audience targeting and trust-building messaging
Content Approach
Strong hook highlighting patient pain point (knee pain)
Educational slides (symptoms, myths, early signs)
Solution-driven content (treatment, prevention)
Final CTA slide for direct bookings
Key Features
Trust-first design (doctor visibility, credentials, clean layout)
Clear visual hierarchy for easy readability
Localized, relatable copy
Strong CTA optimized for calls/appointments
Case Study Link
https://x.com/Prashast_Sah/status/2029417496370106640?s=20
Outcome
Delivered a fast, conversion-driven carousel designed to build trust and convert viewers into patient inquiries.
03 Mar 2026
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