Objective:
I participated in Fueler’s Notification Writing Challenge to create engaging push notifications that resonated with users during Holi.
Brands Chosen:
For this challenge, I selected Duolingo, Country Delight, and Meesho Why?
Duolingo for diversity
Country delights for purity.
Meesho for Colorful and Made in India.
Target Audience:
The notifications were crafted for young, tech-savvy individuals who value convenience, style, and timely delivery during Holi. These consumers appreciate fun and creativity in marketing, making them more likely to engage.
Theme: Holi
Time Taken: 3 hours
Notifications Created: 9
Tone: Festive
Tools Used: Figma (for design), Canva (for creativity), Google Docs (for writing)
Special thanks to @Deepthi Anekal for helping me with the designs.
#NotificiationWritingChallenge
19 Oct 2024
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