Copywriting - Ads and Social Media Campaign (Zevvo)
About the Project
This campaign was created as part of Zevvo’s soft launch across indoor digital displays (OOH) and social media. The goal was to introduce the brand to its target audience and build early-stage awareness through consistent, insight-driven messaging.
The process involved understanding Zevvo’s ideal customer profile, tone of voice, positioning, and key brand messages. Based on these insights, copy was developed for both ads and organic content to reflect the brand’s identity and spark meaningful engagement.
P.S. - This project is one of my favorite pieces of work that I have created so far.
16 Apr 2025
Keywords
copywriting
content creation
social media strategy
social media management
campaign
