Objective: In this project, my objective was to show my copywriting skills. I did this by making notifications for Spotify.

Client: Spotify (Permissionless Project)

Thought Process:

1. make creative notifications.

2. try to make notifications small, as small notifications have several benefits like Higher Attention Retention, Faster Consumption, Better Compatibility, and many more.

3. Trying to adopt an Indian tone by some meme references, Indian music references, or using Hnglish language.

Tools used: Notion, Canva

This project is a part of #PermissionlessProject, it is being done in my personal capacity, without any guidance from any stakeholder from the brand or notable. All the copyright is reserved to the respective owners