ASICS' 'Mind Games: The Experiment' Explores the Link Between Mental Performance and Physical Exercise

EXCERPT:

ASICS‘ corporate slogan is “anima sana in corpore sano,” a Latin phrase that roughly translates to “a sound mind in a sound body.” The brand believes that exercise, apart from providing obvious physical benefits, can also help an individual’s mind — boosting their concentration levels, sharpening their memory and increasing their general awareness. Now, that hypothesis has been laid down in concrete fashion thanks to Mind Games, a new documentary that explores the relationship between physical and mental fitness.

Mind Games highlights the journies of international chess master Kassa Korley, high-level Mahjong player Ryoei Hirano, professional Street Fighter player Sherry Nhan (better known as sherryjenix) and memory game competitor Ben Pridmore as they work physical fitness into their training regimens — with various, often humorous, levels of skepticism. Then, after four months, each “mind game” athlete enters a tournament or contest to test their skills.