Self-Written Poetry | Creative Brand Building on Instagram & Reels

Objective- More than a mere project, running a poetry page reflects written verses from personal reflections, expressions, observations, and lived emotions. In a time where AI detectors look at every technical detail, this page aims to build a recognisable creative voice on social media, create content that relates with the audience- directly or silently, and establish words that become an identity.

Tools &  Technologies Used-

1. Canva- Visual design for the aesthetic appearance of the page
2. Meta AI- Ideation, video or static image creation, trend research
3. Edits ( By Instagram)- Editing reels, transitions, and gaining insights

Challenges- Gaining viewers is never easy, unless you are consistent. Here are some of the difficulties I faced-

- Decoding what the audience actually connects with versus what only receives passive views.
- Balancing trend-driven formats with timeless, self-expressive content.

Results-

- Measurable increase in reel views as content quality and consistency improved.
- Developing a clearer understanding of audience behaviour and content timing.

01 Jan 2024

Keywords
poetry
creative writing