Brief:

This project was done for Fueler push notification challenge day 5, organised by Fuelers.

Objective:

I participated in Fueler’s Notification Writing Challenge to create engaging push notifications that resonated with users during Holi.

Brands Chosen:

For this challenge, I selected Duolingo, Country Delight, and Meesho Why?

Duolingo for diversity

Country delights for purity.

Meesho for Colorful and Made in India.

Target Audience:

The notifications were crafted for young, tech-savvy individuals who value convenience, style, and timely delivery during Holi. These consumers appreciate fun and creativity in marketing, making them more likely to engage.

Theme: Holi

Tone: Festive

Roles:

Content writing & Marketer: Karthikeyan M M

https://fueler.io/karthikeyan

Design: Deepthi N Anekal

https://fueler.io/deepthi.anekal