Brief:

This project was done for Fueler push notification challenge day 4, organised by Fuelers.

Objective:

I participated in Fueler’s Notification Writing Challenge to create engaging push notifications that resonated with users during the independence day.

Brands Chosen:

For this challenge, I selected the Jar app, Canva, and Youtube premium. Why?

Because they symbolized freedom.

Canva - Freedom to design anything
Jar - Financial Freedom
YouTube Premium - Freedom from Ads

Target Audience:

The notifications were crafted for young, tech-savvy individuals who value convenience, style, and timely delivery during Independence Day. These consumers appreciate fun and creativity in marketing, making them more likely to engage.

Theme: Independence Day

Tone: Bold, Addressing the problem, Funny
 

Roles:

Content writing & Marketer: Karthikeyan M M

https://fueler.io/karthikeyan

Design: Deepthi N Anekal

https://fueler.io/deepthi.anekal