Brief: This project was done for Fueler push notification challenge day 3, organised by Fuelers.
Objective:
I participated in Fueler’s Notification Writing Challenge to create engaging push notifications that resonate with users during the christmas season.
Brands Chosen:
For this challenge, I selected Zepto, Myntra, and Rapido due to their strong presence in the Indian market and ability to connect with consumers.
Target Audience:
The notifications were crafted for young, tech-savvy individuals who value convenience, style, and timely delivery during the Christmas season. These consumers appreciate fun and creativity in marketing, making them more likely to engage.
Theme: Christmas
Roles:
Content writing & Marketer: Karthikeyan M M
Design: Deepthi N Anekal
17 Oct 2024
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