Re-imagining Nykaa's Beautyverse Story on Instagram

"I'd prefer a vibrant shade of pink over light pink, Bhavya." 

Objective: To recreate Nykaa's post about Beautyverse utilising the games created by the client.

Background: Our client wanted to connect with her platform's users by explaining to them how it could be used by any brand through interactive gamification. 

Her audience: The people who follow her on Instagram. Hence, this mini reel became existent here. :)

25 Nov 2023


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