Brand Launch Strategy & Budget Plan for a Makeup brand by a dermatologist

This project was given as an assignment by Foxy (a marketplace for skincare and other beauty brands) as part of their hiring process. 

Total time taken on this project was roughly 8 hours. 

In here you'll find a launch strategy for a new makeup brand (by a dermatologist) as well as a budget plan made to hit 20 lakhs INR in the launch month revenue. 
You'll get to see a product ideation strategy. 

Going through this project is majorly ideal for founders or people who are looking to launch a business and need assistance in the whole process such as product strategy, where to sell, how to sell etc. 

13 Oct 2024

Keywords
Launch strategy
Budget Planning
D2C
Ecom
marketing strategy
beauty

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