I managed this hackathon for the Brand and ran Social Media Marketing campaigns to get quality registrations from across Universities, corporates and individual developers. As a result we got over 150 registrations for this - using channels like Eventbrite, Linkedin posts and events and through word of mouth.

During this hackathon itself, we planned our social media campaigns for launching a new

product. And, one of the team won this global neurotech hackathon which also benefitted our campaign.

We leveraged this opportunity to get testimonials from the winning team who used the newly launched product to win the hackathon.

As soon as we launched the product we were in top search results on hot competitor keywords like “DIY HCI Kit for Beginners”, “DIY neuroscience kit” and more.