PGCert- Digital & Content Marketing
York University, Toronto, Canada
Course Overview:A comprehensive industry-focused program that blends digital marketing fundamentals with hands-on content creation, campaign strategy, social media marketing, SEO/SEM, analytics, and marketing automation.
Key Takeaways:
• Built and executed full-funnel digital campaigns using real-time data
• Mastered tools like Google Ads, Meta Ads, Marketo, Mailchimp, Canva, SEMrush
• Learned storytelling for brand content across blogs, email, and social
• Gained practical experience in influencer marketing, PR, and content repurposing
• Worked on drip campaigns, A/B testing, and audience segmentation
17 Jun 2025 - Present
