Copywriting Project
**Objective:**
To create engaging and persuasive copy and designs for The Burger Company, Zepto, and Zomato, in collaboration with Anisha Gupta.
**Goals:**
1. Develop compelling marketing materials to enhance brand visibility.
2. Craft persuasive copy to drive customer engagement and sales.
3. Design visually appealing content to complement the copy and attract target audiences.
**Time Used:**
Project timelines varied based on client requirements and campaign schedules.
**Results:**
1. **The Burger Company:**
- Developed a series of catchy taglines and promotional content that increased customer footfall and online orders.
- Designed visually appealing social media posts and banners to complement the copy.
2. **Zepto:**
- Created engaging product descriptions and ad copy that highlighted unique selling points, leading to increased user engagement and conversion rates.
- Collaborated on designing user-friendly app interfaces and promotional graphics.
3. **Zomato:**
- Crafted persuasive copy for email campaigns, push notifications, and in-app promotions that boosted user engagement and order rates.
- Designed eye-catching visuals for social media campaigns and in-app banners.
**Collaboration:**
Worked closely with Anisha Gupta to ensure the synergy between copywriting and design, resulting in cohesive and effective marketing materials that met client goals and enhanced brand presence.
Link
07 Jul 2024
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