Write a long-form informational blog post using the provided topic, brand brief, and website link.
 

This assignment assesses your understanding of the brand, sentence structure, research abilities, introduction crafting, CTA usage, and internal linking.
 

Instructions

• Topic: How to Increase E-commerce Sales
• Client Website
• Brand Brief

Guidelines

Please don't use AI tools to write or research the content, we want to assess your own writing capabilities and research skills.

Follow the below guidelines:

Introduction
Use the 4-Part Introduction Formula:

• Opener: Begin with a relatable or intriguing opening line to capture attention. Write the introduction last, so it aligns well with the rest of the content.
• Problem: Explain why this topic matters to the reader, using relatable language.
• Solution: Introduce the blog’s purpose concisely.
• Expectations: Preview the benefits or takeaways.

Writing Each Section

• Active Voice Only: Maintain an active tone throughout the content.
• Sentence Structure: Keep sentences concise, limiting paragraphs to 3-4 lines.
• Organization: Use H3s to break down each section where appropriate and include bulleted lists for easy readability.
• Avoid AI Clichés: Refrain from overly generic phrases or formulaic expressions that reduce content quality.

CTAs and Internal Links

• CTAs: Incorporate 1-2 CTAs encouraging readers to explore services, sign up, or learn more. Place them where they feel natural in the content flow.
• Internal Links: Add 2-3 relevant internal links to other blog posts or pages on the client’s website. Use descriptive anchor text (avoid “click here” or “read more”) to provide context and support SEO.

Conclusion

• Wrap Up: Summarize the core takeaway from the blog.
• Brand Tie-In: Subtly introduce the brand as a solution provider, avoiding a hard sell.
• Final Thought: Close with a unique insight or takeaway to keep readers thinking about the topic.

Quality Control and Final Checks

1. Readability Check: Use Hemingway Editor to ensure readability at a 7th-grade level or lower.
2. Grammar Check: Use Grammarly to polish grammar and ensure error-free writing.
3. Plagiarism Check: Verify originality using Duplichecker.
4. AI Detection Check: Use ZeroGPT to ensure less than 20% AI-detection, confirming authenticity.

Submission

• Word Count: Aim for 1,000-1,200 words.
• Format: Submit the document in [Word/Google Docs/your preferred format].

Other Details

• Stipend: 10K to 15K per month
• Location: Completely remote
• Work Environment: Flexible working hours that require a commitment of 40 hours a week

 

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