Full Time | Remote | Immediate Joining

Salary: Upto 1.5L per month

Location: Remote (But you'll have to relocate to Bangalore after 2-3 months)

Here's the JD: Job Description

Assignment

Objective

Convert a hook-based ad concept into a finished 30-second video using AI- generated assets + post-production (Motion Graphics and Storytellling)

The video must feel native to the US market and true to the brand’s essence.

What you need to do

1. Choose ONE concept
   • Pick any one of the provided ad concepts.
   • The final video must be clearly US-based in tone, setting, and casting.
2. Research the brand
   • Understand the brand’s:
     • Positioning
     • Tone of voice
     • Social/video style
   • The video should feel like something the brand would actually run as an ad.
3. Create the video (30 seconds)
   • You will be given access to our platform to generate images/videos using AI.
   • If you use our platform after you join our team, there is no cost.
4. Post-production
   • Edit the video into a clear narrative:
     • Hook → problem → explanation → resolution
   • Add (important):
     • Background music
     • Sound Effects
     • Text overlays / captions
     • Motion graphics
   • Ensure strong pacing and clarity.

AD CONCEPTS

1) Headway — Read Less, Learn More

“I never finished books… ever.”

“But I still want the ideas — that’s where Headway helped.”

“Small audio summaries — quick. I listen on my commute.”

“Get the gist without having to sit down and read for hours.”

Notes

• Common time constraint hook
• Benefit: knowledge access without time cost

2) Hopper — Flight Price Anxiety

“Ever try booking a flight and just wait… and wait…?”

“I hated guessing when prices would jump, until Hopper started telling me when to book.”

“Now I let it alert me — boom, know exactly when to pull the trigger.”

“Saves money without stress.”

Notes

• Shared travel pain point
• Hopper positioned as decision simplifier

3) Turo — No Rental Counter Drama

Script Concept

“Rental counters are the worst.”

“You get stuck in lines, upsold stuff you don’t want…”

“With Turo, you pick a car, grab the keys, and go — zero rental counter nonsense.”

“Pretty much the easiest way to get on the road.”

Notes

• Focus on solving hassle
• Casual voice like telling a friend

Deliverables

• Final video (Vertical 9:16 preferred)
• Optional (recommended):
  • 3–5 bullets explaining:
    • Why you chose the concept
    • How you interpreted the brand
    • Tools/workflow used

What is being evaluated

• Understanding of US social video style
• Brand interpretation & storytelling
• Editing quality & pacing
• Effective use of AI tools
• Creative judgment and clarity

Notes

• This is about thinking, taste, and execution, not just polish.
• If something blocks you, communicate clearly instead of guessing.
• Treat this like a real ad meant to ship.

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