Objective: The core aim of this project is to elevate engagement on the Topmate page through the enhancement of our content strategy. Throughout the entire project, a keen focus will be maintained on aligning the content approach with the preferences of our target audience and ensuring a tone of writing that resonates effectively.

Execution Time Frame: The project is slated for completion within a swift 5-hour timeframe, encompassing dedicated researcher efforts to gather valuable insights.

Key tools: Notion, Canva, Linkedin