Trello in 2026: Usage, Revenue, Valuation & Growth Statistics

Visual task management and agile workflows have become commonplace in organizations worldwide, and Trello remains one of the most beloved platforms for its simplicity and flexibility. By 2026, Trello has integrated advanced automation, collaborative features, and enterprise tools, enhancing how teams of all sizes organize projects and drive productivity through visual boards.

I’m Riten, founder of Fueler, a platform that helps freelancers and professionals get hired through their work samples. In this article, I’ll walk you through the usage, revenue, valuation, and growth statistics of Trello for 2026. While mastering Trello’s boards and automation is crucial, how you present your project management expertise makes a real difference. A well-crafted portfolio is your key proof of ability, credibility, and trust.

What is Trello? Meaning & Key Features

Trello is a web-based project management tool that uses a kanban-style board system to organize tasks, facilitate collaboration, and visualize workflow progress. Its intuitive drag-and-drop interface coupled with customizable cards and lists simplifies project tracking from inception to completion. Trello supports personal users, agile teams, and enterprises with features like automation, integration, and workspace management for efficient workflow orchestration.

Key features of Trello include:

• User-friendly Kanban boards: Trello’s visual boards enable easy task organization by dragging cards across customizable lists representing workflow stages or task categories, improving clarity and project transparency.
• Butler automation: Built-in automation capabilities allow users to create custom rules, scheduled commands, and buttons to automate repetitive actions like task assignment, due date reminders, or workflow transitions.
• Power-Ups and integrations: Trello supports a wide variety of Power-Ups including calendar views, voting, time tracking, and integrations with Slack, Google Drive, and Jira enhancing extensibility and collaboration efficiency.
• Collaboration and commenting: Team members can comment directly on cards, attach files, mention colleagues, and track task history, fostering effective communication and project context retention.
• Multi-board workspaces: Trello organizes boards into flexible workspaces with permission management, allowing teams and departments to collaborate securely and cohesively at scale.

Usage Statistics (2026)

• Trello boasts over 50 million active users globally, demonstrating its widespread footprint from solo entrepreneurs to large enterprises managing multiple projects.
• Over 4 million paid subscribers use Premium and Enterprise plans which unlock priority support, enhanced security, and platform customization tailored for team scalability.
• Daily, users manage approximately 1 billion cards globally, tracking tasks and workflows that cover marketing campaigns, software development, and event planning.
• Butler automation commands execute over 700 million times monthly, highlighting the platform’s role in reducing manual task management and increasing efficiency.
• Mobile app adoption continues robustly, with more than 30 million downloads worldwide, enabling task management from anywhere and facilitating distributed teamwork.

Revenue Statistics (2026)

• Trello’s parent company Atlassian reports that Trello’s contribution helps drive over $700 million in annual revenue for Atlassian in 2026.
• Trello’s revenue mainly derives from subscription tiers: Free, Premium, and Enterprise, with subscriber growth around 25% year-over-year accelerating monetization.
• Enterprise accounts have grown with average contract sizes exceeding $50,000 annually, reflecting demand for enhanced administrative controls and security features.
• Additional revenue sources include premium Power-Ups and advanced API access for custom enterprise integrations, contributing steadily to overall growth.
• Atlassian’s cross-product bundles and integration sales have helped increase Trello’s usage and monetization, driving higher revenue per user.

Valuation (2026)

• Following Atlassian’s acquisition of Trello, the combined portfolio valuation nears $90 billion, with Trello recognized as a cornerstone product in operational collaboration.
• Trello’s ongoing product evolution and integration within Atlassian’s ecosystem bolster valuation by enabling large-scale enterprise digital transformation.
• Continued feature innovations targeting the Enterprise segment and AI-powered automation are increasing Trello’s market relevance and investor appeal.
• Emerging market adoption and enhanced mobile functionality expand Trello’s total addressable market with positive valuation implications.
• Market analysts cite Trello’s unique visual workflow approach paired with extensive integrations as key drivers sustaining valuation growth.

Growth Statistics (2026)

• Atlassian’s product suite, including Trello, has experienced annual revenue growth of 30%, with Trello specifically a key growth driver through SMB and Enterprise segments.
• Trello’s subscriber base increased by approximately 25% year-over-year, highlighting continued expansion due to ease of use and powerful automation capabilities.
• The implementation of AI-driven predictive workflows and enhanced automation in logical board structuring has contributed to a 40% rise in active boards per user.
• Mobile engagement metrics show a 35% increase in daily active users, reflecting demand for anytime and anywhere project management.
• Trello’s team and enterprise security features rollout has attracted organizations in regulated sectors, with 30% growth in government and healthcare adoption.

Why it matters: Trello’s growth exemplifies the rising preference for visual, flexible project management tools that accommodate diverse workflows in an increasingly remote and hybrid work world. The platform’s ease, automation strength, and scalability make it indispensable for freelancers and teams seeking productivity and collaboration excellence.

Pricing (2026)

• Free Plan: Unlimited personal boards, cards, and lists, with limited Power-Ups and basic automation suitable for personal projects and small teams.
• Premium Plan: $10 per user per month, offering timeline and dashboard views, unlimited Power-Ups, and advanced admin controls for growing teams.
• Enterprise Plan: Custom pricing, includes enterprise-grade security, compliance features, centralized controls, and priority support designed for large organizations.
• Discounts are available for annual subscriptions, incentivizing longer-term adoption and cost efficiency.

The Role of Fueler for Freelancers & Professionals

Working effectively with Trello accelerates project delivery, but demonstrating mastery through real-world project boards and case studies is key to getting hired. Fueler helps freelancers translate their Trello workflow expertise and collaborative projects into compelling portfolios that increase hiring credibility and client trust.

Final Thoughts

Dropbox and Trello illustrate complementary pillars of productivity in 2026—secure file access and dynamic project management. Mastery of these platforms combined with the ability to demonstrate concrete results through portfolios will be crucial for freelancers and professionals navigating a hybrid, digital-first work era.

FAQs

1. How do freelancers use Dropbox to improve their workflows in 2026?

Freelancers rely on Dropbox for secure file sharing, collaboration with clients, and integrating storage with project management tools for seamless workflows.

2. What are the main use cases for Trello?

Trello is commonly used for agile project management, marketing campaign tracking, content calendars, product development sprints, and event planning.

3. Can Dropbox securely manage sensitive data?

Yes, Dropbox employs enterprise-grade encryption, compliance certifications like HIPAA, and advanced sharing permissions for sensitive information protection.

4. How customizable are Trello workflows?

Trello offers robust customization through Power-Ups, Butler automation, and flexible board configurations suited to any team size or project complexity.

5. Are Dropbox and Trello suitable for remote teams?

Absolutely, both platforms offer real-time collaboration, mobile access, and integrations that foster productivity and communication regardless of location.

What is Fueler Portfolio?

Fueler is a career portfolio platform that helps companies find the best talent for their organization based on their proof of work. You can create your portfolio on Fueler, thousands of freelancers around the world use Fueler to create their professional-looking portfolios and become financially independent. Discover inspiration for your portfolio

Sign up for free on Fueler or get in touch to learn more.