Loom in 2026: Usage, Revenue, Valuation & Growth Statistics

Video communication is now the lifeblood of many modern workplaces, especially as hybrid and remote teams become the norm. Loom, with its intuitive video messaging platform, has revolutionized how professionals share ideas, deliver presentations, onboard new employees, and engage customers. By 2026, Loom’s powerful blend of asynchronous video creation and seamless integrations has helped it scale into one of the most essential tools for business communication worldwide.

I’m Riten, founder of Fueler, a platform that helps freelancers and professionals get hired through their work samples. In this article, I’ll walk you through the usage, revenue, valuation, and growth statistics of Loom for 2026. But mastering Loom’s platform alone isn’t enough to get ahead showcasing your video communication skills creatively and professionally makes all the difference. Your portfolio isn’t only a collection of past work, it’s your credibility and your pathway to trust and new opportunities.

What is Loom? Meaning & Key Features

Loom is a cloud-based video messaging app designed to facilitate quick, personalized, and asynchronous communication. It combines screen recording, camera video, and voice narration in an easy-to-use interface. The platform caters to a broad range of use cases including internal team updates, sales demos, customer support tutorials, and educational content delivery. Loom’s integration with workplace tools ensures it fits naturally into daily workflows, enhancing productivity without disrupting the communication flow.

Key features of Loom include:

• Simultaneous screen, voice, and camera recording allows users to create highly personal and effective visual messages, which help replace lengthy emails and meetings with clearer, on-demand communication.
• Lightning-fast sharing with instant video links, enabling recipients to watch videos right in their browsers or mobile devices without downloads, boosting collaboration speed and reducing friction.
• Editing capabilities like trimming, callouts, emoji reactions, and custom thumbnails help creators fine-tune videos ensuring their message is concise, engaging, and visually appealing.
• Robust integrations with platforms like Slack, Gmail, Microsoft Teams, and Notion guarantee video communication is embedded directly into familiar business tools, increasing adoption and ease of use.
• Comprehensive viewer analytics, providing video creators with granular insights such as number of views, average watch time, and engagement hotspots, which inform communication strategies and follow-ups.
• Enterprise-grade security features, including single sign-on (SSO), password-protected videos, domain restrictions, and GDPR compliance, making Loom trusted by regulated industries with strict data privacy needs.

Usage Statistics (2026)

• Loom has grown to serve over 30 million monthly active users globally, with growth spurred by hybrid workforces seeking asynchronous collaboration tools.
• More than 200,000 companies worldwide, including tech giants, educational institutions, and startups, leverage Loom daily across communication, sales training, and customer success operations.
• Every month, users collectively create around 15 million videos, with numbers steadily increasing as video-first communication becomes standard practice.
• Viewership statistics show that over 65 million minutes of video content are streamed daily, indicating sustained and increasing user engagement.
• Loom’s mobile app usage has surged with over 10 million downloads, catering to professionals creating and sharing videos on-the-go across devices.
• Educational users represent about 25 percent of total users, highlighting Loom’s role in facilitating remote learning, flipped classrooms, and interactive teaching materials.

Revenue Statistics (2026)

• Loom’s projected revenue for 2026 is approximately $150 million, nearly doubling from $80 million in 2023 due to accelerated adoption at enterprise and SMB levels.
• The company derives over 80 percent of its revenue from subscription plans, including Starter, Business, and Enterprise tiers catering to varying organizational sizes and needs.
• Enterprise-level contracts have grown substantially, with deal sizes averaging $85,000 annually per customer, including features like unlimited video length, brand customization, and priority support.
• Add-on services such as video transcription, enhanced analytics, and extended storage contribute around 12 percent of additional revenue, reflecting growing usage complexity and demand.
• Loom has reduced churn rates from 7 percent in 2023 to just 4 percent by 2026, attributed to improved customer success initiatives and product enhancements.
• The platform’s free tier supports millions of individual users who often convert to paid plans based on increased usage and feature requirements, sustaining a healthy growth funnel.

Valuation (2026)

• Loom’s estimated valuation in mid-2026 is around $1.1 billion, affirming its status as a unicorn company in the video communication SaaS space.
• This represents a more than twofold increase from 2023 valuations, driven principally by strong revenue growth and escalating enterprise adoption.
• Loom’s strategic partnerships with key SaaS players and integration within broader workplace ecosystems like Salesforce and Atlassian enhance its market valuation outlook.
• Analysts attribute Loom’s valuation growth to its strong position as a market leader in asynchronous video communications amidst rising hybrid work demands.
• Loom’s security posture and compliance certifications (SOC 2, GDPR) have reinforced investor confidence, especially among enterprise clients in regulated sectors.
• The platform’s roadmap emphasizing AI enhancements for video editing and intelligent summary generation could further multiply valuation in coming years.

Growth Statistics (2026)

• Loom has recorded a remarkable 35 percent year-over-year revenue growth between 2023 and 2026, outperforming many communication software competitors.
• Users have expanded by 40 percent annually, with new customers ranging from SMBs to Fortune 100 companies embracing video-first collaboration.
• Engagement metrics are strong, with average minutes watched per user increasing by 20 percent, driven by richer content features and smoother playback.
• The launch of new AI-based video editing tools in 2024 led to a 50 percent uptick in feature adoption, catalyzing user retention and satisfaction improvements.
• Loom’s mobile app download rate accelerated by 30 percent year-over-year, reflecting growing mobile workforce trends.
• Headcount has more than doubled since 2022, now exceeding 350 employees globally, strengthening product development, sales, and support functions.

Why it matters: Loom’s evolution underscores how video is reshaping business communication by making it faster, clearer, and more personal. Its growth trajectory shows the increasing demand for asynchronous collaboration tools that save time and enhance understanding, which are critical in remote and hybrid work environments. Professionals mastering Loom’s capabilities and showcasing them can gain a distinct hiring advantage in 2026.

Pricing (2026)

• Free Plan: Includes up to 25 videos per person per month, basic editing, and viewer insights, perfect for individual users and casual communication.
• Starter Plan: $8 per month, offering unlimited videos, custom branding, and email support, suited for small teams and professional individuals.
• Business Plan: $20 per user monthly, includes advanced analytics, higher storage limits, single sign-on, and priority support, ideal for mid-sized teams.
• Enterprise Plan: Custom pricing with dedicated customer success, enhanced compliance and control features, and integration support for large organizations.
• Annual billing discounts of up to 15 percent are available across subscription tiers.

The Role of Fueler for Freelancers & Professionals

Whether you’re creating sales videos, product demos, or educational content with Loom, how you showcase these projects to prospective clients or employers is crucial. Fueler helps you transform your Loom video projects and communication case studies into a compelling, professional portfolio that highlights your skills and creativity, boosting your visibility and credibility in the job market.

Final Thoughts

Loom’s position in 2026 as a dominant video communication platform reflects the changing landscape of workplace collaboration. Its blend of ease-of-use, powerful editing features, and enterprise-ready security satisfies a growing demand for flexible, efficient video messaging. Freelancers and organizations who harness Loom’s capabilities and display their expertise strategically will find themselves ahead in the connected world of 2026.

FAQs

1. How can freelancers use Loom to improve their client communication in 2026?

Using Loom, freelancers can create personalized video messages and tutorials that explain complex ideas clearly, helping build stronger client relationships and reduce misunderstandings.

2. What industries benefit most from Loom’s video communication platform?

Technology firms, educational institutions, marketing agencies, and remote-first companies heavily utilize Loom to streamline collaboration, training, and customer engagement.

3. Are Loom’s videos secure for sensitive business communications?

Loom offers enterprise-grade security features such as password protection, domain permissions, and single sign-on, ensuring videos comply with organizational security policies.

4. How does Loom integrate with other workplace tools?

Loom integrates extensively with platforms like Slack, Microsoft Teams, Google Workspace, and Notion, allowing seamless embedding and sharing of videos in daily workflows.

5. What are the advantages of asynchronous video communication via Loom compared to live meetings?

Asynchronous videos reduce scheduling conflicts, allow for clear and thoughtful messaging, and provide the flexibility to watch and respond on-demand, enhancing productivity and reducing meeting fatigue.

What is Fueler Portfolio?

Fueler is a career portfolio platform that helps companies find the best talent for their organization based on their proof of work. You can create your portfolio on Fueler, thousands of freelancers around the world use Fueler to create their professional-looking portfolios and become financially independent. Discover inspiration for your portfolio

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