Best Free Social Media Scheduling Tools for US Agencies

Social media scheduling is a must for any agency that wants to stay organized, post consistently, and keep clients happy. But with so many tools out there, it can be tough to know which free options are worth your time. In this guide, I’ll share the best free social media scheduling tools for US agencies in 2025, what makes each one unique, and how you can use them to boost your agency’s productivity without spending a dime.

I’m Riten, founder of Fueler, a platform that helps professionals and agencies get hired by showcasing their real work. In this article, I’ll walk you through the top free social media scheduling tools for agencies this year. Beyond just using tools, the real key is presenting your results in a way that builds trust with clients. Your portfolio isn’t just a list of posts—it’s your proof of skill, your credibility, and your shortcut to winning new business.

Buffer

Buffer is a user-friendly social media scheduler that lets you plan and publish posts across multiple platforms. Its free plan is perfect for small agencies or those just starting out. You can connect up to three social channels and schedule up to ten posts per channel at a time.

• Connect three social accounts (Facebook, Instagram, X, LinkedIn, Pinterest)
• Schedule up to ten posts per channel
• Easy drag-and-drop calendar for planning content
• Basic analytics to track engagement

Pricing (2025):

• Free plan: 3 channels, 10 scheduled posts per channel
• Paid plans: Start at $6/month per channel for more features

Why Buffer’s free plan is valuable: Buffer’s free plan helps agencies manage content for a few clients without any cost, making it ideal for testing strategies or launching new services. The simple interface and analytics help you stay organized and show results.

Later

Later is a visual-first scheduler that’s especially popular with agencies managing Instagram, TikTok, and Pinterest. The free plan lets you schedule up to 12 posts per profile per month and includes a drag-and-drop calendar for easy planning.

• Schedule up to 12 posts per profile per month
• Supports Instagram, Facebook, X, Pinterest, TikTok, and LinkedIn
• Visual content calendar for planning and previewing posts
• Media library to store and organize images and videos

Pricing (2025):

• Free plan: 1 user, 1 account per platform, 12 posts per profile/month
• Paid plans: Start at $25/month for more posts and features

Why Later’s free plan is valuable: Later’s free plan is perfect for agencies focused on visual content and small campaigns. The media library and visual planner make it easy to create eye-catching feeds for clients.

Hootsuite Free

Hootsuite’s free plan is a classic choice for agencies that want to manage multiple social channels in one dashboard. The free version lets you connect two social accounts and schedule up to five posts at a time.

• Connect two social profiles (Facebook, Instagram, X, LinkedIn, Pinterest, YouTube)
• Schedule up to five posts at once
• Unified dashboard for monitoring and posting
• Basic analytics for each account

Pricing (2025):

• Free plan: 2 accounts, 5 scheduled posts total
• Paid plans: Start at $99/user/month for more accounts and features

Why Hootsuite’s free plan is valuable: Hootsuite’s free plan is great for agencies testing the platform or managing a small number of accounts. It gives you a taste of Hootsuite’s robust dashboard and analytics without a financial commitment.

Vista Social

Vista Social is a newer but fast-growing tool with a generous free plan for agencies. You can connect up to three social profiles and schedule unlimited posts, making it one of the most flexible free options.

• Connect three social profiles (Facebook, Instagram, X, LinkedIn, Google Business)
• Unlimited post scheduling
• Social inbox for managing comments and messages
• Basic analytics and reporting

Pricing (2025):

• Free plan: 3 profiles, unlimited posts, 1 user
• Paid plans: Start at $39/month for more users and accounts

Why Vista Social’s free plan is valuable: Vista Social stands out by offering unlimited scheduled posts on the free plan, perfect for agencies with high-volume needs and a limited budget.

Socialoomph

Socialoomph is a straightforward scheduler that offers a free plan for agencies looking to automate posts to X (Twitter). While its free features are basic, it’s reliable for simple scheduling needs.

• Schedule unlimited posts for one X (Twitter) account
• Simple post queue and automation
• Basic analytics for scheduled tweets
• Email support even on the free plan

Pricing (2025):

• Free plan: 1 X account, unlimited scheduled posts
• Paid plans: Start at $15/month for more accounts and features

Why Socialoomph’s free plan is valuable: Socialoomph is ideal for agencies or clients focused on X (Twitter) and needing a no-frills, reliable scheduler for regular posting.

Fueler: Showcasing Your Social Media Results

Having the right scheduling tools is only part of the equation. To win more clients, agencies need to showcase their best campaigns and results. That’s why I built Fueler—a platform where you can present real assignments, track your growth, and help companies hire you through your actual results, not just your pitch.

Final Thought

The best free social media scheduling tools in 2025 let US agencies save money, stay organized, and deliver consistent results for clients. Whether you are just starting out or managing a handful of accounts, these platforms help you automate posting and focus on strategy. Pair your favorite tool with a professional portfolio to prove your value and grow your agency.

FAQs

1. What is the best free social media scheduling tool for US agencies in 2025?

Buffer, Later, Vista Social, and Hootsuite Free are top choices for agencies looking for reliable, no-cost scheduling.

2. How many accounts can I manage on Buffer’s free plan?

You can connect up to three social accounts and schedule up to ten posts per channel on Buffer’s free plan.

3. Which free scheduler offers unlimited posts?

Vista Social’s free plan allows unlimited scheduled posts for up to three profiles.

4. Can I schedule Instagram and TikTok posts for free?

Yes, Later’s free plan lets you schedule up to 12 posts per profile per month for Instagram and TikTok.

5. How can agencies show social media results to clients?

Use a portfolio platform like Fueler to showcase real campaign results, analytics, and client testimonials for maximum credibility.

What is Fueler Portfolio?

Fueler is a career portfolio platform that helps companies find the best talents for their organization based on their proof of work.

You can create your portfolio on Fueler, thousands of freelancers around the world use Fueler to create their professional-looking portfolios and become financially independent. Discover inspiration for your portfolio

Sign up for free on Fueler or get in touch to learn more.