There are thousands of terms in marketing, after spending more than 3 years, I still feel like I am new to so many marketing terms.

Once you get into a domain and commit to becoming the top 1%, learning new things becomes part of your daily routine.

If you are someone who aspires to become a full-time marketer or someone who has spent years in marketing, have a look at these marketing acronym lists. I am sure, you will definitely find something new in this list.

Before you lose your attention span, dive directly into the list

1. CRO: Conversion Rate Optimization.
2. CRM: Customer Relationship Management.
3. CTR: Click Through Rate.
4. CTA: Call To Action.
5. GTM: Go-To-Market.
6. ROI: Return on Investment.
7. PPC: Pay Per Click.
8. CAC: Customer Acquisition Cost.
9. KPI: Key Performance Indicator.
10. BR: Bounce Rate.
11. RSS: Rich Site Summary.
12. SaaS: Software as a Service.
13. PaaS: Platform as a Service.
14. IaaS: Infrastructure as a Service.
15. CX: Customer Experience.
16. B2B: Business-to-Business.
17. B2C: Business-to-Consumer.
18. SEO: Search Engine Optimization.
19. SEM: Search Engine Marketing.
20. SERPs: Search Engine Result Pages.
21. SMB: Small to Medium Business.
22. SMO: Social Media Optimization.
23. SOV: Share of Voice.
24. AMA: Ask Me Anything.
25. SMM: Social Media Marketing.
26. CMO: Chief Marketing Officer.
27. CPA: Cost Per Acquisition.
28. AIDA: Attention Interest Desire Action.
29. BANT: Budget Authority Need Timeline.
30. CPA: Cost Per Action.
31. CPM: Cost Per Thousand.
32. CR: Conversion Rate.
33. DA: Domain Authority.
34. DM: Direct Mail or Direct Message.
35. GA: Google Analytics.
36. IBL: Inbound Lead.
37. OBL: Outbound Lead.
38. HTML: Hyper Text Markup Language.
39. LTV: Life Time Value.
40. MoM: Month on Month.
41. WoW: Week on Week.
42. YoY: Year on Year.
43. QoQ: Quarter-over-Quarter.
44. ARR: Annual Recurring Revenue.
45. MRR: Monthly Recurring Revenue.
46. NPS: Net Promoter Score.
47. PR: Public Relations.
48. PR: Page Rank.
49. PA: Page Authority.
50. PV: Page View.
51. SWOT: Strengths, Weaknesses, Opportunities, Threats.
52. UGC: User Generated Contents.
53. TOS: Terms of Service.
54. UI: User Interface.
55. UX: User Experience.
56. URL: Uniform Resource Locator.
57. WOM: Word of Mouth.
58. UV: Unique Visitor.
59. WWW: World Wide Web.
60. UR: Unsubscribe Rate.
61. ABM: Always Be Marketing.
62. CPL: Cost Per Lead.
63. COS: Content Optimization System.
64. SM: Social Media.
65. DNS: Domain Name Server.
66. ISP: Internet Service Provider.
67. API: Application Protocol Interface.
68. SOW: Statement Of Work.
69. OOO: Out of Office.
70. PTO: Paid Time Off.
71. ACCR: Annual Customer Churn Rate.
72. AOV: Average Order Value.
73. ARPU: Average Revenue Per User.
74. BL: Backlink.
75. MoFU: Middle of the Funnel.
76. ToFU: Top of the Funnel.
77. BoFU: Bottom of the Funnel.
78. FAQ: Frequently Asked Questions.
79. CDN: Content Delivery Network.
80. CPD: Cost Per Download.
81. CPE: Cost Per Engagement.
82. CCR: Customer Churn Rate.
83. CPS: Cost Per Sale.
84. CTOR: Call to Open Rate.
85. DTC: Direct To Consumer.
86. ESP: Email Service Provider.
87. GMB: Google My Business.
88. GTM: Google Tag Manager.
89. ICP: Ideal Customer Persona.
90. K W: Keyword.
91. LP: Landing Page.
92. LPO: Landing Page Optimization.
93. Landing Page Optimization.
94. LTKW: Long Tail Keyword.
95. Q&A: Question and Answer.
96. ROAS: Return On Ad Spend.
97. ROMI: Return On Marketing Investment.
98. SQL: Sales Qualified Lead.
99. TL;DR: Too Long; Didn’t Read.
100. USP: Unique Selling Proposition.
101. MAP: Marketing Automation Platform.
102. PMF: Product Market Fit.
103. PLG: Product Led Growth.
104. CLG: Community Led Growth.
105. SLG: Sales Led Growth.
106. BDR: Business Development Representative.
107. SLA: Service Level Agreement.
108. AS: Article Submission.
109. CAPTCHA: Completely Automated Public Turing Test to Tell Computers and Humans Apart.
110. DLR: Deep Link Ration.
111. EPM: Earning Per Month.
112. FBML: Facebook Markup Language.
113. GIS: Google Image Search.
114. GWT: Google Webmaster Tools.
115. Href: Hypertext Reference.
116. IM: Internet Marketing.
117. LSEO: Local Search Engine Optimization.
118. MT: Meta Tags.
119. MTO: Meta Tags Optimization.
120. RTD: Real Time Data.
121. TLD: Top Level Domain.
122. SNS: Social Networking Service.

Anshu has spent hours curating this list, if you found it useful please do share it with your friends. It will be really helpful. Thank you :))