π― Objective: To create a brand-led creative carousel inspired by the Coldplay concert in Mumbai β reimagining iconic Coldplay songs as brands, using clever parallels to capture brand personalities in a fun and nostalgic way.
π Goal: To showcase my ability to blend pop culture with brand storytelling, using current trends and timely moments (like the Coldplay concert buzz) to build creative, scroll-stopping content.
β¨ Purpose: To create a carousel that not only entertains but also demonstrates sharp creative thinking, cultural relevance, and the ability to craft fresh angles for brand contentβan example of how to hijack a trending moment while staying brand-focused.
π οΈ Skills Showcased: Trendjacking, brand storytelling, creative ideation, pop culture marketing, visual content strategy, audience engagement.
π¨ Design Style: Bright, playful, and witty β high-contrast colors that match the Coldplay-vibe and minimal design to let the wordplay and nostalgic music references shine through.
π Tools Used: Canva, Google Docs
21 Jan 2025
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