LinkedIn Profile Optimisation is a huge task- from choosing a profile image, to creating headline and designing banner.

They say your LinkedIn Profile should have the power to attract the users enough to retain.

It should be clickable, searchable and approachable. 

Started as a personal project, but didn't turn down the opportunity to write profile of others when they came across.

It is everything- understanding them as professionals, designing, crafting personal story for user connect, communication, brainstorming and much more.