We helped a local orthodontic clinic grow from 25 inbound leads/month to 550+ using pure SEO and CRO – no paid ads, no backlinks.
1️⃣ Local SEO Rebuild
✔️ Google Business Profile optimization
✔️ Geo-tagged images, Q&As, and keyword-rich descriptions
✔️ Created 10+ suburb-targeted landing pages
2️⃣ Topical Authority Funnel
👉 3 pillar blogs (e.g., Invisalign vs Braces)
👉 12 supporting blogs with FAQ schema
👉 Conversion CTAs on every article
3️⃣ On-site UX Upgrade
👉 Sticky “Book Now” buttons
👉 Video walk-throughs
👉 Mobile speed boost + live chat widget
4️⃣ Weekly SERP Monitoring
👉 Updated underperforming pages
👉 Used heatmaps to optimize lead forms
👉 Split-tested service page headlines
✅ Results:
2120% increase in monthly leads
Top 3 for “Invisalign houston”
2x appointment value with high-ticket cases
In GMB, their review count also improved, which helps to gain customers trust.
Client is receiving 2000+ calls/month through GMB
03 May 2025
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